What if #Kony2012 was your brand being talked about online?

By Priya Ramesh (@newpr) I was one among the 86 million viewers who watched the #Kony2012 YouTube video last week and until that had no clue about the “Invisible Children.” Just imagine what could happen if Joseph Kony were a product or a brand and the 86 million viewers were customers and prospects talking negatively [...]

Are You Looking like Superman or Invisibleman Online? Three Steps to Strengthen Your Personal Image Online

By Shashi Bellamkonda (@shashib) and Priya Ramesh (newpr) I am so honored to have Shashi Bellamkonda, Social Media Director, Network Solutions, a CRT/tanaka client guest post with me today. Shashi is very well known in the DC region as a community evangelist for Network Solutions and was recently recognized as Washington’s Top-100 Tech Titans. He [...]

Promoted Tweets Will Help You Manage Online Reputation

By Priya Ramesh It’s about time Twitter started monetizing. In my opinion yesterday’s official announcement to draw money from ads is not such a bad thing for companies already engaged on Twitter. I have repeatedly said this and will say it again, while Twitter is considered the ultimate viral machine to get your message out [...]