By Cassandra Bianco (@cnbianco) I like trying to conquer my fears. Anything that seems terrifying at first…like, public speaking. I studied and performed improv in college with Theatre Strike Force, and a few of the fundamentals were some of the greatest lessons learned for business practices and everyday life. We performed “Whose Line Is It [...]
In a nationally broadcast speech last week, President Obama announced his $447 billion American Jobs Act plan. Unlike prior speeches, he didn’t mention clean-energy jobs once, but if you read between the lines, there are areas where the sector could gain. Putting that aside for a moment, it is also worth noting President Obama’s decision [...]
By Jason Poulos (@TheSaganaki) An easy first step to maximize your exposure as a local business is to turn toward the search engines. With more than 3 billion searches a day, and a rapidly expanding mobile search market, every local business should be catering toward location-based searches and services. A local search is when a geographic location [...]
Healthcare reform will require that hospitals do more with less. They are presumed to be the community caregiver, the community charity provider and the community’s economic engine, all at the same time. I call it the Sybil Effect.
PR missteps are not uncommon, but sadly they are too often repeated. Learning from not only our mistakes, but others’ is part of our ongoing education. There are sites like the BAD PITCH BLOG and horror stories like one that Jonathan Fields blogged about that call out bad PR, not to embarrass, but rather educate. [...]
By: Jason Poulos (@TheSaganaki) Having a slick design and some dynamic functionality on your website can only be considered the beginning of a successful website. If the conversation with your client is only based around aesthetics and functionality, I urge you to keep on reading in order to grow your digital footprint and to increase [...]