Unique connections. Powerful results.
See the connection

The Blackballed Reporter

All of the Chris Andersen “long-tail lashing posts” about banned evil PR spammers prompted several requests for my opinion.  Rather than rehash old news, I’d like to refer you to Shel Holtz (who I agree with on this one), as well as Federal Computer Week’s Chris Dorobek, who gives another editor’s view of Andersen’s actions.   Instead, I’ll write […]

TechDirt on Twitter

I came across some sample research from TechDirt the other day, and was struck by its relevance. Consider these topics: “Is It Worth Joining the Facebook Fad?”, “Making Twitter Useful” and “Understanding Network Neutrality.” The Twitter research was of particular interest considering all of the recent buzz among the blogosphere. The report begins with the […]

No Altruism in Green PR

The theme “Green as a Competitive Advantage” dominated the past two days at the Greater Washington Board of Trade’s Potomac Conference. This gathering of elite Washingtonian CEOs and executives, seeks to end today with a green agenda for the region. The conversation was framed several times with, “Anytime someone says it’s not about the money, it’s about the money.  […]

Goodness Gracious, Great Blogs of Fire!

Last week was the International PRSA conference, and social media was the hot topic on everyone’s minds. Kami Huyse took the opportunity to round up a discussion by Kristian Darigan on how cause marketing can benefit both private companies and non-profits. Many large companies have a global reach that can really make an impact for […]

Goodwill Fashonista Social Media Campaign in Today’s Washington Post

In August, we featured our client Goodwill of Greater Washington’s Fashonista social media campaign.  Since then our good friend Toby Bloomberg featured Goodwill’s Brendan Hurley, and now the Washington Post has written up the Fashonista on page one of today’s Business section. Since were big on measurements here, some highlights from the Washington Post article […]

Introducing the Now Is Gone Podcast Series

Brian Solis and I began a series of podcasts to discuss the seven principles of community engagement uncovered in the book Now Is Gone (only 14 days until it’s released, now available on Amazon). The first podcast focuses on Audiences versus Communities (approx. 12 minutes in length). You can access the podcast on the Now […]

The Greatest Challenge Facing Businesses

On Thursday, the greater Washington Region will host the New, New Internet Conference will be the biggest web 2.0 conference on the Eastern Seaboard this fall. More than 800 attendees are expected. The roster of speakers is impressive. The conference will focus on the larger business aspects of the new Internet economy. And yours truly […]

DC’s Red Hot Internet Scene

This week will spotlight DC’s increasingly red hot Internet scene. The greater Washington area is home to such well-known personalities as New Media Jim, Debbie Weil, Rohit Bhargava, Kaitlyn Wilkins, Chris Abraham, John Bell, Susan Reynolds, Alice Marshall and companies that impact the national web 2.0 scene like Viget Labs (built Squidoo) and Ogilvy’s 360 […]

Can Social Media Save the World?

Maybe. In less than a week, we will be able to measure whether or not social media is prepared to take on the challenge. Earlier this month, Timothy Ferriss, author of the New York Times Bestseller, The 4-Hour Work Week, recruited some of the world’s most successful and popular leaders in technology, media, and the […]

The Elements of Style

Every time I read The Elements of Style I remember how incredibly useful and well written it is. The introduction by E.B. White, as well as the current foreword by his stepson Roger Angell, are both eloquent. As writers, isn’t that what we strive for? There are so many hidden gems found in the pages […]